{"id":8553,"date":"2026-10-13T12:02:41","date_gmt":"2026-10-13T12:02:41","guid":{"rendered":"https:\/\/labolsadepapel.com\/?p=7824"},"modified":"2026-10-13T17:58:52","modified_gmt":"2026-10-13T17:58:52","slug":"european-day-paper-bag-2026","status":"publish","type":"post","link":"https:\/\/labolsadepapel.andame.dev\/en\/blog\/european-day-paper-bag-2026\/","title":{"rendered":"Carry the change"},"content":{"rendered":"<p>On <strong>18 October 2026<\/strong>, we will celebrate the <strong>9th European Paper Bag Day<\/strong> across Europe. This year, the campaign is built around a slogan that perfectly captures the times we live in: <strong>CARRY THE CHANGE!<\/strong><\/p>\n<p>In Spain, at <strong>La Bolsa de Papel<\/strong>, we have chosen to interpret this message in our own way, with an expression that reflects its meaning: <strong>CARRY THE CHANGE!<\/strong> A simple, direct and meaningful idea. Because a paper bag does more than carry purchases. It also represents a way forward: towards a more circular economy, more sustainable retail and solutions that are increasingly aligned with what consumers value.<\/p>\n<p>Paper bags are part of everyday life for thousands of retailers and millions of people. They are present in simple yet meaningful moments: shopping locally, giving a gift, buying food, visiting a neighbourhood shop or a specialist retailer. In all these situations, paper bags serve a practical purpose, but they also convey something more: a particular way of understanding consumption and our relationship with the environment.<\/p>\n<p>When we talk about <strong>\u201ccarrying the change\u201d<\/strong>, we mean real change. We are talking about the growth of the <strong>circular bioeconomy<\/strong>, based on renewable raw materials, the efficient use of resources and the ability to recycle and reuse paper fibres within a well-established system. We are also talking about a retail sector that needs useful, reliable solutions that respond to growing consumer awareness of materials, their origins and what happens to them at the end of their life cycle.<\/p>\n<p>Paper bags also meet one of the most fundamental requirements of everyday retail: <strong>being practical<\/strong>. They are designed to carry products, withstand everyday use and accompany different shopping occasions. Their design, materials and manufacturing processes make them a functional solution for a wide range of sectors. And their usefulness continues when they are reused for other purposes before entering the recycling process.<\/p>\n<p>But this campaign aims to convey something more. It reminds us that change is not driven by a single group. It is carried forward by manufacturers, retailers and citizens alike. That is why our bags display a message in the first person: <strong>I CARRY THE CHANGE<\/strong>. Because every time someone chooses, provides or uses a paper bag, they are taking part in a transformation that brings together functionality, sustainability and commitment.<\/p>\n<p><strong>European Paper Bag Day<\/strong> is a great opportunity to highlight all these qualities. To remind everyone that paper bags continue to evolve. To recognise their contribution to retail. And to express, in a positive and collective way, that some changes are not just talked about: <strong>they are carried forward<\/strong>.<\/p>\n<p><strong>This 18 October, we celebrate European Paper Bag Day.<\/strong><br \/>\n<strong>We celebrate the change we carry.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On 18 October 2026, we will celebrate the 9th European Paper Bag Day across Europe. This year, the campaign is built around a slogan that perfectly captures the times we live in: CARRY THE CHANGE! In Spain, at La Bolsa de Papel, we have chosen to interpret this message in our own way, with an [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8280,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,38,56],"tags":[],"class_list":["post-8553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumers","category-retail","category-sustainability"],"_links":{"self":[{"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/posts\/8553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/comments?post=8553"}],"version-history":[{"count":1,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/posts\/8553\/revisions"}],"predecessor-version":[{"id":9201,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/posts\/8553\/revisions\/9201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/media\/8280"}],"wp:attachment":[{"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/media?parent=8553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/categories?post=8553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/labolsadepapel.andame.dev\/en\/wp-json\/wp\/v2\/tags?post=8553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}